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Future-Forward Digital Marketing for Small Businesses
Scale your small business with time-tested marketing strategies.
Proven Principles for Lasting Results
When I started working with small business in 2017, I began to hear the same marketing agency horror story: "They promised immediate growth, but I ended up just receiving a report every month filled with numbers that didn't seem to tie together to anything meaningful."
With all the fluff out there, how do you know what will actually return you a positive ROI?
That question is exactly why I'm delivering the most reliable, time-tested tactics I've discovered in my years of serving small businessses.
How I Can Work With You
Little Friends Pet Sitting: 210% Increase in Unique Website Visits in 12 Months
SEO | Web Design | Advertising
Little Friends was consistently ranking below the top 5 for top keywords like "Charlotte pet sitter". Following a website redesign, they nearly doubled the leads they received from Google.
*This project was completed for Splurge Media.
Brookline Lock: 171% Increase in Local Web Visitors in 12 Months
SEO | Web Design
Little Friends was consistently ranking below the top 5 for top keywords like "Charlotte pet sitter". Following a website redesign, they nearly doubled the leads they received from Google.
*This project was completed for Splurge Media.
Small Business Websites I've Designed
Industry: Construction & Interior DesignRole: Web Design, Copywriting, SEO
Produced for Splurge Media
Industry: LocksmithRole: Brand, Web Design, Copywriting, SEO
Produced for Splurge Media
Industry: Mental HealthRole: Brand, Web Design, Copywriting, SEO
Produced for Splurge Media
Industry: Ice & Water FranchiseRole: Web Design, Copywriting, SEO
Produced for Splurge Media
Testimonials
Splurge Media
June 2021 - August 2024
Account Director + Marketing Strategy Lead
Responsibilities:● Led marketing strategy and execution for 24 clients across 11 marketing service channels
● Managed integrated marketing campaigns across brand, web, SEO, social media, content, PR, PPC, social media ads, email, and graphic design
Achievements:● Top client (B2B, SaaS) achieved 34% lead growth YoY in year 1, 42% lead growth in year 2 under my leadership
● Pet sitting company grew 35% in revenue in first year of partnership, including 50% growth in social media following
CareerBuilder
September 2019 - October 2020
Social Media Specialist
Responsibilities:● Led full cycle organic and paid social media management for 7 channels and 800k+ total audience across Meta, LinkedIn, & Twitter
● Developed or directed production for all social media graphics for all channels and promotions
● Executed all social media copywriting for CareerBuilder brand across all channels
Achievements:● Segmented social presence into B2B and B2C, achieved 6000 link clicks in first 6 months
● Grew total brand engagement 356%, link clicks 370%, impressions 288% and followers 34% YoY
● Achieved a <$0.25 CPC from Meta from integrated retargeting campaigns
Basis by Centro
January 2019 - April 2019
Content Marketing Intern
Responsibilities:● Led full cycle social media management for 4 channels and 35k+ total audience across Facebook, LinkedIn, Instagram, and Twitter
● Developed or directed production for all social media graphics and copy from CareerBuilder under my leadership
● Created tagging measurement structure to optimize posting schedule by categorization
Achievements:● Increased clicks, impressions, and total engagements by 250% on LinkedIn in Q1 over Q4
Freelance Marketing
September 2017 - Current
Responsibility:● Leading web, SEO, and social media projects for small businesses including restaurants, marketing agencies, personal brands, and freelancers
Achievements:● For OYO Restaurant: achieved $0.60 CPC on Meta ads, producing approximately 300% ROAS
● For Max Beck (photographer): established Shopify website, grew from $0 to $1500/mo in sales
Ready to grow?
Get started with an initial consultation and see your SEO audit, opportunity analysis, and potential for marketing growth.